A report by the Campaign for Real Ale (CAMRA) in the UK has shown that around 25 pubs a week are closing in Britain and the answer to this decline in the industry is, according to CAMRA, to encourage more young adults to visit the pub regularly.
Colin Valentine, the national chairman of CAMRA, said: “Pubs have had it tough in recent years with high increases in beer tax, below-cost pricing in supermarkets, the introduction of the smoking ban and, of course, Britain’s economic problems.”
At the core of the problem is the drop in regular pub visitors aged between 18 and 24 years old, however CAMRA believe that the lure of a game of darts or skittles could bring back the younger crowd.
When surveyed, 49% of young people said they would be likely to visit pubs more often if free traditional games were made available
Source: www.reuters.com