Event will feature 300 exhibitors and over 60 hours of live entertainment
São Brás de Alportel is preparing to host another edition of Feira da Serra (Mountain Fair), a major summer event which will take place at the local E.B. 2 and 3 Poeta Bernardo de Passos school between Thursday and Sunday (July 27-30).
The four-hectare fairground will feature around 300 exhibitors, 18 themed areas, six restaurants, three ‘tascas’ (taverns), several food stalls and over 60 hours of live entertainment, organisers say.
The Algarve’s famous locally-grown almonds have been chosen as the theme of the event, which will showcase the work of several companies that use almonds in food products as well as cosmetics. However, the event will also shine the spotlight on a wide range of local products and traditions.
There will be no shortage of things to do at the vent, starting with a strong musical line-up featuring big Portuguese names such as Resistência, João Pedro Pais, Bárbara Tinoco and José Cid.
Renato Pires, the local bartender who finished first place in the Best AfterDinner category of the 2022 World Cocktail Championship, will be serving his special ‘Cocktail of Feira da Serra’ at the event.
There will also be a wide range of wines from the Algarve and Douro regions to taste at the event, as well as showcooking events, activities for children, equestrian shows, dog obedience shows, and much more.
Local mayor Vitor Guerreiro has described Feira da Serra as a “cornerstone event of the municipality”, with a direct and indirect impact on the local economy, both during the event and throughout the entire year.
He added that the event is “a source of pride for the municipality,” and one of its “greatest achievements is the involvement it fosters within the community, including the younger generations.”
“It’s heartening to see that, after all these years, young people continue to embrace the Feira da Serra,” he said, pointing out the “constant growth in the number of local youngsters participating in the event’s youth volunteering programme.
Daily tickets for the event cost €7, while three-day tickets cost €12 and a ticket granting access to all four days costs 16. A daily family ticket for four people is also available at the price of €16.
Tickets can be purchased online at MEO Blueticket, at the venue on the days of the event starting at 6.30pm, or on week days at the local council’s treasury.
The event will begin on all four days at 7pm.