Portugal has “potential to become a key market in the international technology panorama”, according to Microsoft Portugal representative Luís Calado. Speaking to Diário Económico, he said that national businesses have the ability to “achieve worldwide credibility” and attract both “national and international investment”. Calado’s opinion stems from his role in the ‘Ativar Portugal’ project, which has seen Microsoft teaming up with several small- and medium-sized companies in Portugal.