Lisbon is backdrop for latest NIKE publicity campaign

Lisbon is backdrop for latest NIKE publicity campaign

The ‘all inclusive capital’ hosts an ‘all inclusive’ campaign

It is apparently already five months old, but it made its debut in the US, hence why many Europeans won’t have seen it: NIKE’s latest advertising campaign, shot almost exclusively in Lisbon.

With the focus apparently on women’s sports leggings, the message could not be more in keeping with the capital’s delight at becoming an ‘all inclusive’ destination.

“A feel for Every You” runs beguilingly through two minutes – with the ‘high point’ being shot in front of the ‘Fonte Luminosa’ in the Alameda Dom Afonso Henriques – and has to date had over 1.8 million views on Youtube.

It was produced by Object & Animals, directed by C Prinz, and photographed by Mel Bles.

Source: SIC Notícias