Jumbo to be rebranded as Auchan prepares to invest €90 million in Portugal

The Auchan group has announced it will be investing €90 million in Portugal throughout the next two years in a move that will also see its Jumbo supermarkets being renamed after the group.

The goal is to create a “stronger, more global brand”.

The initiative will also see the group opening an average of 30 to 40 stores a year.

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