The drama advancing across the country due to prolonged drought is now seeing farmers selling their livestock, because they literally cannot afford to feed them. Various television slots have carried the stories of livestock producers a bit throughout the country saying they are ready to ‘give up’ because of the impossibility of continuing in the current situation. The net result in areas like Serra de Estrela and the Beiras will impact on the production of signature cheeses. Farming representatives are lobbying the government for financial aid.