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Alumashade successfully launched

Following the launch of Alumashade in Portugal and Spain in September, company directors Steve King and Karl Burns declared the early campaign a huge success.

“Our launch coincided with the two biggest lifestyle exhibitions in southern Portugal, the Algarve Fair and the Better Living in Portugal (BLiP) exhibition, both of which were superb for us”, said Steve King.

“We have received enquiries from Lagos to Vila Real de Santo António and are absolutely delighted with the response so far, particularly in the diversity of the enquiries. Not only have we received dozens of requests for residential applications such as carports or freestanding pergolas, but also in commercial applications such as hotels and golf developments, all of which Alumashade lends itself to superbly well. We are confident that, by the end of 2007, we will have several display models throughout the Algarve coast for potential clients to view”, Steve added.

Since Alumashade was officially launched in Portugal and Spain in September, it has caused quite a stir in the industry. This could be due to the fact that Alumashade is maintenance free, or that it carries a lifetime warranty, or even that there are no moving parts, so no costly replacements are needed.

Whatever the reasons, Alumashade looks set to achieve in Southern Europe what it has achieved in the US over the past 20 years, which is that it is the No. 1 bestseller in outdoor shade products.

For more information on Alumashade, please visit or call 0034 664 761 800.